{"id":4136,"date":"2025-10-23T09:35:05","date_gmt":"2025-10-23T09:35:05","guid":{"rendered":"https:\/\/www.admiring-chatterjee.87-106-191-90.plesk.page\/business-division\/"},"modified":"2026-01-09T10:30:59","modified_gmt":"2026-01-09T10:30:59","slug":"business-division","status":"publish","type":"page","link":"https:\/\/www.dsmgroup.eu\/en\/business-division\/","title":{"rendered":"Business Division"},"content":{"rendered":"<p><div id=\"aidc\" class=\"fusion-container-anchor\"><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:60px;--awb-padding-bottom:60px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1320px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-transform:translateX(0px);--awb-transform-hover:translateX(15px);--awb-width-large:40%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:40%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:2;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element \" style=\"--awb-aspect-ratio: 100 \/ 90;--awb-object-position:52% 22%;--awb-caption-title-color:hsla(var(--awb-color1-h),var(--awb-color1-s),var(--awb-color1-l),calc(var(--awb-color1-a) - 100%));--awb-caption-overlay-color:hsla(var(--awb-color1-h),var(--awb-color1-s),calc(var(--awb-color1-l) - 100%),calc(var(--awb-color1-a) - 50%));--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-none has-aspect-ratio\" style=\"border-radius:0px 0px 50px 0px;\"><img decoding=\"async\" width=\"988\" height=\"988\" title=\"data-management\" src=\"https:\/\/www.dsmgroup.eu\/wp-content\/uploads\/2025\/11\/data-management.jpg\" data-orig-src=\"https:\/\/www.dsmgroup.eu\/wp-content\/uploads\/2025\/11\/data-management.jpg\" class=\"lazyload img-responsive wp-image-4138 img-with-aspect-ratio\" data-parent-fit=\"cover\" data-parent-container=\".fusion-image-element\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27988%27%20height%3D%27988%27%20viewBox%3D%270%200%20988%20988%27%3E%3Crect%20width%3D%27988%27%20height%3D%27988%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.dsmgroup.eu\/wp-content\/uploads\/2025\/11\/data-management-200x200.jpg 200w, https:\/\/www.dsmgroup.eu\/wp-content\/uploads\/2025\/11\/data-management-400x400.jpg 400w, https:\/\/www.dsmgroup.eu\/wp-content\/uploads\/2025\/11\/data-management-600x600.jpg 600w, https:\/\/www.dsmgroup.eu\/wp-content\/uploads\/2025\/11\/data-management-800x800.jpg 800w, https:\/\/www.dsmgroup.eu\/wp-content\/uploads\/2025\/11\/data-management.jpg 988w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 850px) 100vw, 600px\" \/><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion-flex-column fusion-flex-align-self-center\" style=\"--awb-padding-left:50px;--awb-padding-right-small:0px;--awb-padding-left-small:0px;--awb-bg-size:cover;--awb-width-large:60%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:60%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:1;--awb-spacing-right-small:10px;--awb-margin-bottom-small:60px;--awb-spacing-left-small:10px;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-font-size:40px;\"><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;font-size:1em;\">Data Management<\/h2><\/div><div class=\"fusion-separator\" style=\"align-self: flex-start;margin-right:auto;margin-bottom:20px;width:100%;max-width:282px;\"><div class=\"fusion-separator-border sep-single sep-dotted\" style=\"--awb-height:20px;--awb-amount:20px;--awb-sep-color:var(--awb-color4);border-color:var(--awb-color4);border-top-width:1px;\"><\/div><\/div><div class=\"fusion-text fusion-text-1 fusion-text-no-margin\" style=\"--awb-font-size:19px;--awb-text-color:var(--awb-color5);--awb-margin-bottom:0px;\"><p><strong>From data to knowledge: turning information into business value through projects, solutions, and systems. <\/strong><\/p>\n<\/div><div class=\"fusion-text fusion-text-2 fusion-text-no-margin\" style=\"--awb-margin-top:6px;--awb-margin-bottom:30px;\"><p>With a pioneering legacy in <strong>Automatic Identification &amp; Data Capture (AIDC)<\/strong>, DSM was among the first to design complex technological projects. Today, we keep experimenting and delivering cutting-edge solutions tailored to client needs.<\/p>\n<p>We played a key role in driving the growth of this segment, now valued at 32.42 billion dollars globally and projected to surpass 58 billion dollars by 2034 (Market Research Future\u00ae). The reason in clear: <strong>the ability to capture, manage, and transform data <\/strong>into actionable business insights is <strong>at the core of today\u2019s economies<\/strong>.<\/p>\n<p>With <strong>our AICD solutions<\/strong> \u2014 including devices, systems, and software for automatic identification, RFID, barcodes, mobile computing, and industrial data capture platforms \u2014 we help manufacturing, logistics, retail, and large-scale distribution companies <strong>reduce costs, increase efficiency, and ensure information traceability throughout the entire supply chain<\/strong>.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><div id=\"rgm\" class=\"fusion-container-anchor\"><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-sizes-bottom:1px;--awb-border-color:var(--awb-color3);--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:60px;--awb-padding-bottom:60px;--awb-background-color:var(--awb-color2);--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:calc( 1320px + 20px );margin-left: calc(-20px \/ 2 );margin-right: calc(-20px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-transform:translateX(0px);--awb-transform-hover:translateX(15px);--awb-width-large:40%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:40%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:2;--awb-spacing-right-small:10px;--awb-spacing-left-small:10px;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-image-element \" style=\"--awb-aspect-ratio: 100 \/ 90;--awb-object-position:52% 22%;--awb-caption-title-color:hsla(var(--awb-color1-h),var(--awb-color1-s),var(--awb-color1-l),calc(var(--awb-color1-a) - 100%));--awb-caption-overlay-color:hsla(var(--awb-color1-h),var(--awb-color1-s),calc(var(--awb-color1-l) - 100%),calc(var(--awb-color1-a) - 50%));--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-2 hover-type-none has-aspect-ratio\" style=\"border-radius:0px 0px 50px 0px;\"><img decoding=\"async\" width=\"988\" height=\"988\" title=\"syntonia\" src=\"https:\/\/www.dsmgroup.eu\/wp-content\/uploads\/2025\/11\/syntonia.jpg\" data-orig-src=\"https:\/\/www.dsmgroup.eu\/wp-content\/uploads\/2025\/11\/syntonia.jpg\" class=\"lazyload img-responsive wp-image-4139 img-with-aspect-ratio\" data-parent-fit=\"cover\" data-parent-container=\".fusion-image-element\" alt srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%27988%27%20height%3D%27988%27%20viewBox%3D%270%200%20988%20988%27%3E%3Crect%20width%3D%27988%27%20height%3D%27988%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.dsmgroup.eu\/wp-content\/uploads\/2025\/11\/syntonia-200x200.jpg 200w, https:\/\/www.dsmgroup.eu\/wp-content\/uploads\/2025\/11\/syntonia-400x400.jpg 400w, https:\/\/www.dsmgroup.eu\/wp-content\/uploads\/2025\/11\/syntonia-600x600.jpg 600w, https:\/\/www.dsmgroup.eu\/wp-content\/uploads\/2025\/11\/syntonia-800x800.jpg 800w, https:\/\/www.dsmgroup.eu\/wp-content\/uploads\/2025\/11\/syntonia.jpg 988w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 850px) 100vw, 600px\" \/><\/span><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion-flex-column fusion-flex-align-self-center\" style=\"--awb-padding-left:50px;--awb-padding-right-small:0px;--awb-padding-left-small:0px;--awb-bg-size:cover;--awb-width-large:60%;--awb-margin-top-large:0px;--awb-spacing-right-large:10px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:10px;--awb-width-medium:60%;--awb-order-medium:0;--awb-spacing-right-medium:10px;--awb-spacing-left-medium:10px;--awb-width-small:100%;--awb-order-small:1;--awb-spacing-right-small:10px;--awb-margin-bottom-small:60px;--awb-spacing-left-small:10px;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-2 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-font-size:40px;\"><h2 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;font-size:1em;\">Syntonia<\/h2><\/div><div class=\"fusion-separator\" style=\"align-self: flex-start;margin-right:auto;margin-bottom:20px;width:100%;max-width:282px;\"><div class=\"fusion-separator-border sep-single sep-dotted\" style=\"--awb-height:20px;--awb-amount:20px;--awb-sep-color:var(--awb-color4);border-color:var(--awb-color4);border-top-width:1px;\"><\/div><\/div><div class=\"fusion-text fusion-text-3 fusion-text-no-margin\" style=\"--awb-font-size:19px;--awb-text-color:var(--awb-color5);--awb-margin-bottom:0px;\"><p><strong>Consulting and integrated solutions to optimize the commercial performance of Fast-Moving Consumer Goods companies.<\/strong><\/p>\n<\/div><div class=\"fusion-text fusion-text-4 fusion-text-no-margin\" style=\"--awb-margin-top:6px;--awb-margin-bottom:30px;\"><p>Commercial divisions in FMCG companies (Food, Pharma, Beauty, Cleaning) face a major challenge: achieving sustainable <strong>growth in revenues and margins<\/strong>.<\/p>\n<p><strong>Syntonia<\/strong> was born from leveraging in-depth knowledge of the dynamics underlying <strong>Revenue Growth Management (RGM)<\/strong>, namely the set of strategies, processes, and analyses essential to increasing the efficiency and effectiveness of commercial policies.<\/p>\n<p>Syntonia provides support <strong>both at a consulting and technological level<\/strong>, acting on the levers that truly drive profitability: pricing, promotions, trade terms, and product mix.<\/p>\n<p>Through the <strong>Sales Hub software suite<\/strong>, Syntonia <strong>automates the entire process<\/strong>, providing a single ecosystem that <strong>integrates planning and execution<\/strong> \u2014 from promotions to in-store management \u2014 while offering <strong>reporting &amp; analytics<\/strong> powered by AI and Machine Learning.<\/p>\n<p>More precision, less dispersion, greater brand value.<\/p>\n<\/div><div ><a class=\"fusion-button button-flat fusion-button-default-size button-custom fusion-button-default button-1 fusion-button-default-span fusion-button-default-type\" style=\"--button_bevel_color:var(--awb-color5);--button_bevel_color_hover:var(--awb-color8);--button_accent_color:var(--awb-color8);--button_border_color:var(--awb-color4);--button_accent_hover_color:var(--awb-color1);--button_border_hover_color:var(--awb-color5);--button_border_width-top:2px;--button_border_width-right:2px;--button_border_width-bottom:2px;--button_border_width-left:2px;--button_gradient_top_color:hsla(var(--awb-color1-h),var(--awb-color1-s),var(--awb-color1-l),calc(var(--awb-color1-a) - 100%));--button_gradient_bottom_color:hsla(var(--awb-color1-h),var(--awb-color1-s),var(--awb-color1-l),calc(var(--awb-color1-a) - 100%));--button_gradient_top_color_hover:var(--awb-color5);--button_gradient_bottom_color_hover:var(--awb-color5);--button_font_size:var(--awb-typography3-font-size);--button_line_height:var(--awb-typography3-line-height);--button_padding-top:20px;--button_padding-right:40px;--button_padding-bottom:20px;--button_padding-left:40px;--button_typography-letter-spacing:var(--awb-typography3-letter-spacing);--button_typography-font-family:var(--awb-typography3-font-family);--button_typography-font-weight:var(--awb-typography3-font-weight);--button_typography-font-style:var(--awb-typography3-font-style);--button_margin-top:0px;\" target=\"_blank\" rel=\"noopener noreferrer\" href=\"https:\/\/www.syntoniasolutions.com\/\"><span class=\"fusion-button-text awb-button__text awb-button__text--default\">Learn more on the Syntonia website<\/span><i class=\"awb-business-long-arrow-alt-right-solid awb-button__icon awb-button__icon--default button-icon-right\" aria-hidden=\"true\"><\/i><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"100-width.php","meta":{"footnotes":""},"class_list":["post-4136","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.dsmgroup.eu\/en\/wp-json\/wp\/v2\/pages\/4136","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dsmgroup.eu\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.dsmgroup.eu\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.dsmgroup.eu\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dsmgroup.eu\/en\/wp-json\/wp\/v2\/comments?post=4136"}],"version-history":[{"count":5,"href":"https:\/\/www.dsmgroup.eu\/en\/wp-json\/wp\/v2\/pages\/4136\/revisions"}],"predecessor-version":[{"id":4269,"href":"https:\/\/www.dsmgroup.eu\/en\/wp-json\/wp\/v2\/pages\/4136\/revisions\/4269"}],"wp:attachment":[{"href":"https:\/\/www.dsmgroup.eu\/en\/wp-json\/wp\/v2\/media?parent=4136"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}